About Lesson
L2C process involved with Revenue and Sales process:
1. Leads and Prospects Management
- Lead Creation/Update: Identifying potential leads, prospects, and customers through various channels such as marketing campaigns, trade shows, and referrals.
- Lead Qualification: Evaluating leads based on criteria such as demographics, interests, and purchasing intent to prioritize follow-up.
- Lead Nurturing: Engaging with leads through targeted communications (e.g., emails, calls, webinars) to educate via website, and other media and build relationships.
2. Opportunity Pipeline Management
- Opportunity Identification: Identifying and qualifying sales opportunities within the pool of leads.
- Opportunity Tracking: Managing the progression of opportunities through the sales pipeline, from initial contact to closure.
- Sales Forecasting: Predicting future revenue based on the likelihood of closing open opportunities.
3. Sales Quoting with Configure, Price, Quote (CPQ) Management
- Quoting: Creating and sending quotes to qualified leads or prospects based on their specific requirements.
- Pricing Rules: Developing detailed proposals outlining products, services, pricing, and terms tailored to the customer’s needs.
- Emailing Quotes and Presentation: Presenting proposals to customers and addressing any questions or concerns they may have.